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In the wake of a global pandemic, companies are ramping up investment in data and analytics in order to better respond to the change and uncertainty in 2021.
Customer data is often a brand’s most valuable resource. Frequently thought of as the “oil of the digital era”, clean, reliable customer data is the key to forming a relationship that extends beyond that of your competitors. It’s the lifeblood of a company, but cleaning dirty customer data and maintaining data hygiene can be a costly and complex…
Everyone promises AI-infused solutions these days. But do you know what a truly “intelligent” data quality solution really looks like?
Customers today are interacting on multiple channels before making a purchase – how much money are you leaving on the table?
The data quality role is once again ranked as the most important full-time role staffed in the CDO’s office. But despite the importance CDOs place on data quality, little has been done to actually solve the issue. Data quality has always been perceived by organizations as a difficult thing to achieve. In the past, the general opinion has…
What are Ghost Patients records and why are they so important to cleanse from healthcare records?
Making the right data quality investment for your business can be tricky, but not with these simple five steps.