Posts by author
Deanna Meiresonne
Overcoming the Challenges of Customer Data
As the business scales and you take on increasingly more customer data, don’t get blindsided by some of the common challenges faced when data grows.
Staying Competitive in 2021: Focus on Data & Analytics
In the wake of a global pandemic, companies are ramping up investment in data and analytics in order to better respond to the change and uncertainty in 2021.
How to use Data Cleansing to Maintain Customer Data
Customer data is often a brand’s most valuable resource. Frequently thought of as the “oil of the digital era”, clean, reliable customer data is the key to forming a relationship that extends beyond that of your competitors. It’s the lifeblood of a company, but cleaning dirty customer data and maintaining data hygiene can be a costly and complex…
What to Look for in a Data Matching Solution
What goes into data matching software? Feel confident about your investment, with these 9 questions to ask.
What to Look for in “AI-Powered” Data Quality Platforms
Everyone promises AI-infused solutions these days. But do you know what a truly “intelligent” data quality solution really looks like?
Improving the Customer Experience with Data Unification
Customers today are interacting on multiple channels before making a purchase – how much money are you leaving on the table?
The Truth About Data Quality
The data quality role is once again ranked as the most important full-time role staffed in the CDO’s office. But despite the importance CDOs place on data quality, little has been done to actually solve the issue. Data quality has always been perceived by organizations as a difficult thing to achieve. In the past, the general opinion has…
Why Cleansing Ghost Patient Records is Vital to Healthcare
What are Ghost Patients records and why are they so important to cleanse from healthcare records?
Making the Right Data Quality Investment for Your Business
Making the right data quality investment for your business can be tricky, but not with these simple five steps.
