23 posts
GDPR – what is changing next May?
This is the second in a series of posts about the EU GDPR – now less 12 months away!
EU GDPR now just 12 months to go – where do you start?
As you should know, the EU General Data Protection Regulation (GDPR) comes into force one year from today, 25th May 2018. As we will still be in the EU then, whatever kind of Brexit we are in for, you only have 12 months to make sure that all your systems support compliance. If you need any incentive to…
Data Quality – is “close enough” “good enough”?
I was discussing the data quality vendor landscape with a colleague the other day and he drew a very interesting parallel, an analogy about solutions and performance I hadn’t heard before. Frankly, on the surface it was almost comical—but the more I thought about it, the more I realized the significance. For some reason, too often technology buyers…
Driving Business with a Real-Time Single Customer View
It’s no longer good enough to have a Single Customer View that is only up to date every night, it should be up to date as quickly as your customer switches from one device to another – that is, in real time.
Weighing Up the Cost of Bad Data
In a recent survey conducted by helpIT systems, almost 25 percent of respondents cited finances as the biggest hindrance to maintaining superior contact databases. We get it. Data quality solutions can carry what may seem to be a hefty pricetag, and they won’t show up two days later in a nicely wrapped package like an Amazon Prime purchase. …
6 Reasons Companies Ignore Data Quality Issues
Be it lean startups or multinational enterprises, true, proper maintenance of data quality gets swept under the rug. The initial efforts put in place early-on aren’t matched with best practices in the long run. Managers may be tempted to leverage existing CRM platforms tools to try and meet the data cleansing needs – not knowing that these solutions fall sorely short of any kind of proper record cleansing. While budgets are emptied in favor of customer acquisition and advertising spend, these half-hearted attempts at cleaning house leave valuable customer records collecting dust, hidden in plain sight.
Creating Your Ideal Test Data
Every day we work with customers to begin the process of evaluating helpIT data quality software (along with other vendors they are looking at). That process can be daunting for a variety of reasons from identifying the right vendors to settling on an implementation strategy, but one of the big hurdles that occurs early on in the process is running an initial set of data through the application.
Golden Records Need Golden Data: 7 Questions to Ask
If you’ve found yourself reading this blog then you’re no doubt already aware of the importance of maintaining data quality through processes such as data verification, suppression screening, and duplicate detection.